| Are you lost in all the hoopla about niche marketing | | | | their search volume and competition. |
| and how to make money online? Do you think that | | | | Use a keyword tool like AdWord keyword tool or |
| the gold rush is over? Though it is more competitive | | | | Wordtracker. For example, when you use the |
| than what used to be a decade ago, starting an | | | | keyword "golf ball" in the AdWord keyword tool, you |
| online business is still the least risky business venture. | | | | will see a list of keywords with their search volume |
| The only investments required for a successful online | | | | and advertisers' competition for those keywords. |
| business are dedication, commitment, patience, | | | | Start grabbing keywords that have at least 1000 |
| knowledge, and an extremely small amount of | | | | searches per month and the advertisers' competition |
| money. This article discusses a five steps strategy | | | | bar not completely filled in. You should have at least |
| for acquiring the foundational knowledge before you | | | | 20 keywords in this early phase of your keyword |
| start your online business. | | | | research. |
| 1. Find a niche. The niche you choose depends on | | | | 4. See what competitors are doing. Once you have a |
| what you like and your passion to learn more about | | | | selected a few dozen keywords related to your |
| the niche. However, there should be some reasonable | | | | niche, start your competitive intelligence research. |
| demand for information and services in your niche. If | | | | Enter the keywords you collected in step 3 in Google |
| only a very limited number of people are interested in | | | | and create a list of sites that show up on the top |
| your niche, you will not be able to generate good | | | | listings of the search engine result page. |
| revenue from that niche. | | | | Visit each site and get yourself familiar with those |
| A second aspect of selecting a niche is the | | | | sites. Copy the title and meta tags of each site in to |
| competition. If lots of people are fighting in the same | | | | a spreadsheet. Now use the AdWord keyword tool |
| niche, it is a dog eats dog world and it will be | | | | to check what keywords they are using in their web |
| extremely difficult to succeed. | | | | pages. |
| So, how do you find a niche that has reasonable | | | | Use your competitors' keywords to generate more |
| demand and little competition? Learn about your niche | | | | related keywords using the AdWord keyword tool. |
| first and than do keyword research using the | | | | You should have a large number of keywords to |
| techniques described below. | | | | move to the next phase. |
| 2. Learn about your niche. Even if you think you have | | | | 5. Once you have a list of keywords, go to godaddy |
| lots of knowledge about your niche, you should first | | | | domain registrar to find an available domain using |
| get more insights and knowledge about current | | | | those keywords. Click on the bulk registration link and |
| events related to your niche. This will also help you | | | | you will land on the bulk registration page. |
| create a list of keywords relevant to your niche | | | | The bulk registration has a text box where you can |
| Start with Wikipedia and than move to Google news | | | | enter up to 500 domain names for checking their |
| and blog search. Spend at least a week end reading | | | | availability. Paste all the keywords you have gathered |
| and book marking enough materials for an in depth | | | | in your earlier research in the bulk registration text |
| grasp of the subject. Write down any related | | | | box. |
| keywords you come across in this learning phase. | | | | Don't worry about spaces in the keywords; the |
| For example, let's say you want to create a niche | | | | godaddy domain name checker tool will take care of |
| site about golf ball. Search "wiki golf ball" in Google | | | | it. When you click the go button, it will display all the |
| and the first listing is the Wikipedia page about golf | | | | domains available for registration. The domain you |
| ball. Use the same technique to search Google news | | | | select should be short and easy to remember. You |
| for some recent newsworthy articles about golf ball. | | | | should also make sure that you register a domain |
| The goal in this learning phase is to broaden your | | | | with a com extension. |
| knowledge and collect related keywords to your | | | | Prior to starting any online business, you should |
| niche. | | | | execute the five steps described above thoroughly. |
| 3. Start keyword research. Finding the right keywords | | | | If you neglect these foundational steps, you may |
| and phrases is crucial to starting your web site. The | | | | regret latter. |
| first step is building a list of keywords to determine | | | | |