| Many people have tried to make money buying and | | | | phrase or a sentence, the general consensus is that |
| selling domains names over the past decade. A few | | | | shorter is better. |
| have done well, and those who came aboard early | | | | 5. You have a hyphenated domain without having the |
| definitely had an advantage. Now that most of the | | | | non hyphenated version. Funny story here; I actually |
| domains are gone, you might have more of a chance | | | | broke this rule myself, but it was to do some testing. |
| of selling your domain name, but you have to know | | | | Hyphenated domains can often generate some |
| the rules. Here are my top 7 reasons why you may | | | | search engine value based on the keywords used in |
| be struggling to sell your domains. | | | | the domain. If you don't have the non hyphenated |
| 1. It is priced too high. Most people have no idea | | | | version, it is similar to a non dot com where a |
| what their domain is really worth. Unless it is a single | | | | percentage of your traffic will do to the non |
| word domain, and ideally a word that many people | | | | hyphenated domain. |
| would be typing into the search engines, the domain | | | | 6. Your domain is not brandable. Some people make |
| will have little value on it's own. If you want to sell it, | | | | up short words in an effort to own a short domain |
| price it right, or you will be renewing it for life. | | | | name. Sometimes these are brandable (like |
| 2. It is not a dot com domain. Sure there are a few | | | | bixxer.com) and other times that just aren't. If you |
| decent websites and domains that are not dot com, | | | | are making up a name, just think of how it would |
| but in general, a non dot com domain provides traffic | | | | sound as a brand and people saying it all the time. |
| for the dot com domain. The exceptions are those | | | | You never know, you may find the next Digg, Plurk, |
| websites that are built exclusively to generate web | | | | Twitter, or Reddit. |
| traffic. I even own a few non dot com domains, but | | | | 7. The domain has no revenue. If you have a domain |
| it would be rare that I would spend too much money | | | | name for sale and it is just parked, it would generally |
| to get one. | | | | not be worth as much as if you put up a simple |
| 3. You have numbers in the domain. This is just silly | | | | website and put some content about the topic |
| to me that people would replace the letter "o" with a | | | | related to the domain. At worst you might even |
| zero. I don't get the logic. Please refrain from thinking | | | | make some money by serving contextual ads on the |
| this is "cute" or somehow considered marketing. You | | | | website. |
| will own this domain forever (or until you let it | | | | I hope that gives you some insight into getting your |
| expire). | | | | domain name sold. It might also help you as you |
| 4. Your domain name is too long. While it has some | | | | approach buying domain names in the future. |
| marketing appeal to have a domain name that is a | | | | |