| There are many questions to be answered having to | | | | good chance that if you were to accidentally allow |
| do with domain names. We will go over a few of the | | | | your domain name to expire, someone will swoop in |
| common questions pertaining to domain name | | | | to register that name. I had this happen to me a few |
| registration in order to give you a better idea of the | | | | years ago. The company that bought it set up a site |
| subject. | | | | with nothing but ads, in the hopes that any old traffic |
| How do search engines treat the length of time a | | | | would come in directly and click on an ad. Basically, |
| domain name has been registered? How many years | | | | they were trying to get my old traffic that I had built |
| should you renew a domain name for? 1 year, 2 | | | | up over time. This obviously works for them, since |
| years, 10 years? Your own competition will be a | | | | there are many sites set up just for that reason. |
| good gauge of this, if you look to see how long your | | | | They can most likely make up for the cost of the |
| competitors have had their domain names registered | | | | domain name just from the adsense clicks. |
| you can simply follow along. I would only be looking | | | | These types of companies will also make the domain |
| at the best competitors since they will be ranked | | | | name available for sale in the hopes that you |
| close to or ahead of you. In fact, if your competition | | | | screwed up and accidentally let it expire. They will |
| renews their domain names every year or two, I | | | | jack up the price of the domain and hope you will |
| would think strongly about out doing them by | | | | buy it back from them for 100's of times what it's |
| registering your domain name for 5+ years. To be | | | | worth. |
| honest, the length of time your domain name | | | | Some companies register their domain names for 100 |
| renewal period is, will not be that big of a factor in | | | | years. I would not personally recommend doing that |
| search engine rankings. But every little bit might help, | | | | simply because, how do we know how the way the |
| especially in a really competitive niche. | | | | internet will function even 20 years from now, let |
| A 5 or 10 year registration might also make the most | | | | alone 100 years. This option costs around $1000. I |
| business sense. Why deal with the renewal process | | | | think that would be throwing money away. Domain |
| every year if you don't need to? There is a really | | | | names might not even be necessary in the future. |