| For years now Domainers have been trying to make | | | | success in domain parking. |
| a living by purchasing massive numbers of domain | | | | Most people who fail parking domains have portfolios |
| names and parking them. In case you don't know, | | | | filled with creative and cool domain names. would be |
| domain name parking is the practice of publishing a | | | | a very cool name if you were willing to spend millions |
| 'landing page' filled with advertisements and no real | | | | of dollars promoting it. may be creative... but it's |
| useful content. The theory goes that people will visit | | | | worth nothing as a parked domain because nobody |
| these parked pages and generate enough advertising | | | | will ever know it's there. Stop trying to make up new |
| revenue to cover the domain name registration and | | | | words by combining two or more real words because |
| hosting expenses plus a little profit. This rarely | | | | internet users don't search for them. Parking domain |
| happens in actual practice. | | | | names leaves no room for 'artistic' interpretation and |
| Luckily it's not really the theory that fails... but instead | | | | if you insist on using this philosophy you too will die |
| it's the practice. You can't simply register just any old | | | | like most artists... unknown and penniless. |
| domain name and expect people to visit it. You're not | | | | Choose domain names that have exact meaning |
| going to advertise your parked page because you | | | | using real words. Ideally, one word domain names are |
| don't really have any content and the cost would eat | | | | the most valuable. Unfortunately 90% of all dictionary |
| up all your profits. Webmasters aren't going to link to | | | | words have already been registered and 100% of |
| your parked page for the same reason... you have no | | | | frequently searched words have been registered. |
| genuine content. Web surfers aren't going to type | | | | That's ok because real people usually search using |
| your obscure domain name into the browser address | | | | phrases anyway. Try to think about what people are |
| bar... unless they're really drunk. In fact, the only way | | | | looking for on the internet. Try to think about what |
| somebody will ever know that your parked pages | | | | words they would use to find it. The secret to |
| even exist is if they show up on a search engine | | | | domain parking success is to register domain names |
| results page. And there my friend lies the key to | | | | filled with search engine keywords. |